Meta Ad Creative Editing

Why ad creative is its own discipline

• The first three seconds decide everything

  An ad is judged before the sound is on. The open has to carry the message on its own, with captions doing the talking.

• One edit, four placements

  Reels, Feed, Stories and in-stream each crop differently and hide different corners under UI. A master cut has to be exported for each, not stretched.

• Testing needs variants, not one video

  Different hooks on the same body, different CTAs on the same hook. The edit has to be built so variants are cheap.

• Creative fatigues

  An ad that worked last month stops working. Fresh cuts from existing footage keep a campaign alive without a new shoot.

Footage in, a variant set out

Send the footage, the offer, the platform and any brand rules. Your dedicated editor builds a master cut, then exports it to every placement you need with captions burned in and text kept out of the platform's UI zones. Ask for hook or CTA variants and they come from the same master.

Revisions are genuinely unlimited. Change the hook, swap the CTA, shorten the body — it is changed until you sign off.

This page is about the creative. Media buying, targeting and account management are not something videoeditor.agency sells — our parent agency does, at mangomedia.digital. Results depend on the campaign, and we do not quote them for work we do not run.

What you get

• A master edit — the strongest cut of the footage, hook first, message clear with the sound off.
• Placement exports — 9:16, 4:5 and 1:1 from the same master, each with its own safe zones respected.
• Hook and CTA variants — tell us how many; the body is shared, so each variant is quick to produce.
• Burned-in captions — styled to the brand, checked by a person, timed for a silent scroll.
• UGC-style and talking-head ads — cut to feel native to the feed rather than like a commercial.
• Refresh cuts — new creative from footage you already have, when a campaign needs it.

How it works

1. Brief

   Footage, offer, platform, placements, any brand rules and references. A short brief is fine; a specific one is better.

2. Master cut

   Your editor returns the master for review with a preview link.

3. Variants and exports

   Once the master is signed off, the placement exports and any hook or CTA variants are produced from it.

4. Delivery

   Files named by placement and variant, ready to upload to Ads Manager.

Recent ad creative

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  Sample edit · 9:16

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  Sample edit · 16:9

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  Sample edit · 9:16

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  Sample edit · 9:16

See more of our work →

Questions advertisers ask

• Can you cut ads from footage we already have?

  Yes. Most ad creative we produce comes from existing long-form, product or talking-head footage. Send what you have.

• Which placements do you export for?

  Reels and Stories (9:16), Feed (4:5 and 1:1), and in-stream (16:9). Tell us which you run and you get only those.

• Will you run the campaign?

  Not on this site. Our parent agency, Mango Media Digital, offers Meta ads management; we can introduce you. Here, we cut the creative.

• How many variants should we test?

  That is your media buyer's call. Tell us the number and the difference you want between them — hook, CTA, length, or opening frame — and we build to it.

• How is ad creative priced?

  Per master edit and per variant set. See rates, or send the brief and we will quote it.